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“Edmonton Oilers Fans With A Message For Justin Trudeau,” reads the text over a June 24, 2024 Instagram photo shared by 6ixdriptv.
The image in the post appears to depict fans at a hockey match holding up signs which spell out the message: “Fuck Trudeau.” Other versions of the picture spread to TikTok and appeared widely on X, where one user shared the photo as a response to a post by the Canadian leader.
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The image spread on the same day as the Stanley Cup Final’s decisive seventh game, which saw the Florida Panthers defeat the Edmonton Oilers in Sunrise, Florida.
Oilers fans were reported to out-shout the Panthers fans as their team attempted to become only the second team in NHL history to overcome a 3-0 deficit in the finals, but the images with the phrase seen in the social media posts were manipulated.
A reverse image search shows a similar photo taken on June 21 at game six at Rogers Place in Edmonton, Alberta, spelling out a different slogan: “Believe.”
The players standing in the foreground of the photo, which was credited to Bruce Bennett for Getty Images, sport the same names as those seen in the misleading posts. 
Multiple news outlets shared the photo, which contained the same ads as those in the pictures depicting an expletive aimed at Trudeau.
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While the phrase was not shared at the hockey game, the “F*ck Trudeau” slogan — often substituting a maple leaf for the letter U — is frequently used on social media and at protests to express discontent with Canada’s Liberal leader.
Recent polling shows Trudeau’s approval trending downward and suggests he will have difficulty holding on to power in the next federal election.
Read more of AFP’s reporting on misinformation in Canada here.
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